Ms. Annette Atoigue, the founder and CEO of InTHEknow360, has made a name for herself as a resilient leader with a passion for amplifying the voices of others. Based in Woodbridge, Virginia, her firm is more than just a typical PR agency—it’s a platform dedicated to fostering community, celebrating diverse perspectives, and helping brands and individuals alike shine. With her strong educational background in management, sports medicine, public health, and project management, Annette is equipped with a unique set of skills that make her a force in both the public and private sectors.
From Public Health to PR: A Journey Rooted in Service
Before launching her own firm, Annette’s career spanned 24 years of military service, including roles in the U.S. Army and U.S. Public Health Service Commissioned Corps. Her work in public health, particularly at the USDA and FDA, focused on food safety and controlling foodborne illnesses, making a significant impact on national health initiatives. This foundation in leadership and public service became the backbone of her success as an entrepreneur.
At InTHEknow360, Annette blends her experience with a deep commitment to empowering others. Her firm goes beyond traditional media placements, offering a platform for voices that often go unheard. Through her podcast and publicity work, she’s helped entrepreneurs, artists, and thought leaders share their stories in ways that inspire and uplift.
Community Service at the Core
In addition to her professional work, Annette is actively involved in community service. She serves as the Public Relations Officer for Rebuild Your Laugh and supports initiatives like Veterans Growing America. She’s also a publicist for Black Lion and Cubs and frequently contributes to SyncNation magazine. Her work with events like the Women’s Empowerment Event demonstrates her commitment to fostering spaces where diverse voices can thrive.
What truly sets Annette apart is her ability to blend her personal mission of service with her professional expertise. Whether through her podcast or her involvement in community events, she’s constantly finding ways to uplift others. “It’s about more than just PR,” she explains. “It’s about creating a platform for people to tell their stories, to be heard, and to make a difference.”
Annette’s leadership has not gone unnoticed. Her accolades include a Presidential Medal from President Obama and recognition in Marquis Who’s Who, underscoring her impact in both public health and entrepreneurship. But despite her many achievements, Annette remains focused on her core mission: helping others unlock their potential and build meaningful connections.
To read the full feature on Annette Atoigue and learn more about her incredible journey, be sure to pick up a copy of SyncNation magazine’s October issue.