In a world full of noise, 22-year-old entrepreneur Triniti Scott is choosing purpose over popularity, and it’s showing in every product she touches.
As the Founder and CEO of Shenanigans Hairtique, Triniti is reshaping beauty from the inside out with a line of plant-powered hair and beard care products designed to nourish not just your strands, but your spirit. Her mission? To help people feel proud of their natural beauty and confident in their crown.
A proud graduate of Norfolk State University, Triniti brings her business degree to life with heart-centered hustle. Raised in Suffolk, Virginia, her roots in community and culture run deep. What began as a personal healing journey in her own kitchen, mixing oils, herbs, and natural ingredients, has now blossomed into a brand that’s reaching customers nationwide.
Whether she’s at a local pop-up market, packaging orders with love, or sharing self-love reminders online, Triniti shows up authentically, on camera and in real life.
“I just want people to feel good in their skin and their crowns,” she says. “That’s where your real power lives.”
Through Shenanigans Hairtique, she’s not just selling products, she’s creating a movement of healing, heritage, and self-acceptance. Every balm and butter is crafted with intention, and every interaction reflects her deep belief that beauty is culture and self-care is sacred.
At just 22, Triniti is living proof that leadership comes in many forms, and sometimes, it starts with the courage to love what you see in the mirror.
Read the full article in the current issue of SyncNation Magazine.
Follow Triniti’s journey: @shenaniganshairtique
